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Week 8 B - Visual Aids




1. Finally Sold

2. We Buy Ugly Houses

3. Expert Home Offers

4. We Buy Houses


Just about everyone knows the saying “A picture is worth a thousand words”. Visual images tend to make information easier to understand and remember when compared to written content. According to an article in Phycology Today, it states our brain functions more as an image processor and less as a word processor. It goes on to explain how bigger the image processing side of our brains is when compared to the word processing side. Through these studies, I do believe that images and visual media are better suited for marketing my business.

Photos, illustrations, sketches or even symbols can all be used to market your brand and showcase your company’s core agenda. The Finally Sold site has a Pinterest page, with zero followers and only one photo. Where they shine the most is on Facebook and Twitter. On Facebook, they have a total of 558 followers, and their latest post is dated July 2018. Before their July post, they posted once in 2016 and a few articles in 2015. On Twitter, they have a total of 735 followers, and like their Facebook page, posted once in 2018, once in 2016 and a few other times in 2015. Overall, their posts have little to no engagement when compared to the number of followers. We Buy Ugly Houses uses a combination of visual media and articles on their Facebook page. They have a total of 3,270 followers, post frequently, but also have little consumer engagement on their page.

Expert Home Offers Facebook page has 4,000 followers with a few pictures and videos as visual aids. They’re the latest post was in June 2018. They also shared a few other visual posts in 2017. Their social media has little engagement when compared to the number of followers they have. We Buy Houses Facebook page contains a massive amount of videos and images. They also post frequently, has 29,796 followers and has a strong consumer engagement. What makes We Buy Houses shine the most,  when compared to the other sites,  is their consistency with posting new content. This is something I will definitely integrate into my company’s marketing plan. I will also use a combination of images and videos, similar to the We Buy Houses Facebook page.

Comments

  1. UnknownJune 3, 2021 at 4:44 AM

    “Welcome to We Buy Houses Louisville, the Official Cash Home Buyer of Louisville, Kentucky, and surrounding areas.

    We provide home sellers with a cash option to purchase their property quickly—with NO Repairs, and NO Fees or Commissions.

    Simply go to our website or call us at (502) 795-3900 to get a no-obligation cash home offer sent to you. It’s free and confidential.

    ReplyDelete

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