Skip to main content

Week 12 - Marketing Tools



Week 12  - Marketing Tools




Integrating online marketing tools into your business is extremely essential in today’s world. Marketing tools like MailChimp and Hootsuite allow you to stay in constant communication with your consumers in an effective and efficient way. These types of tools, and many others, give companies an extra advantage by promoting their agenda through real-time communication. With that in mind, the marketing tools I would integrate into my business are LinkedIn, Hootsuite and HubSpot.

I would use LinkedIn to connect and build relationships with other investors in my area. Through these connections, I would see about doing a real estate investment partnership deal. I feel like partnering with other investors can bring together resources like different background knowledge and skill sets.

Hootsuite would be used for scheduling my social media posts. In return, this would free up time for me to focus my attention on other aspects of my company. Hootsuite also gives you the ability to manage up to 30 social media platforms and monitor what your consumers are saying about your company. Once my business website is up and running, I could defiantly see my company using HubSpot. HubSpot is an all in one marketing strategy tool that helps with keywords research, email marketing, and blogging.

Comments

Post a Comment

Popular posts from this blog

Week 10 A - Appealing To Peoples Emotions

When writing a blog, in the beginning, you are basically faceless. By letting people know there is an actual person behind the words on the screen can spark a connection with you and the customer. Ultimately, adding human interest to your blog allows your readers to connect with you and your business in a more personal and relatable way. For me, reading a blog post that is similar to a personal life experience draws me in to read more. I am also emotionally connected with the writer and become more engaged with their content. Effective human-interest blogs can result in your company differentiating itself from their competition. When a human-interest post is well written, it will captivate their audience, and through its uniqueness, produce a bigger fan base and consumer interaction. A human-interest post may be less effective if you are guest blogging for a company. Especially if you are writing from the standpoint of your own personality while disregarding the company’s ...
4 comments
Read more

Week 16

The social media platforms I enjoyed the most were Facebook, Instagram, and Email marketing via Mail Chimp. I learned so much with the Facebook marketing tools and was proud of what I was able to create for my company. I’m a big fan of Instagram and I enjoy its easy to use platform. With Mail Chimp, I was able to tap into my creative side and design a newsletter that reflected my company’s personality and mission statement. Finding the right type of social media platform for your business is extremely important in today’s world. Social media allows companies to interact with their consumers as well as learn about their audience demographics. After checking out which social media platforms my competitors are using to interact with their clients, I decided that Facebook marketing and Email Marketing would integrate best with my company. With a weekly email marketing campaign, I am able to strengthen the relationships with my clients and build credibility. With Facebook, I can engage ...
3 comments
Read more

Week 15 A

Under Data Activation, the Audience Demographics would integrate well with my company. I would use this feature to learn more about who is viewing my website and need my services. Ultimately everything under the Reporting, category would be extremely beneficial. The available stats would help me get a better understanding of what happens when a user is on my site, what information they focused on the most and which advertising campaign is capturing my audience attention. Data Collection and Management feature will help me stay organize. Having an abundance of data with no organization can be tedious. The import data feature will allow me to import data from other sources and get a better understanding of my advertising campaign. What’s cool about the Google Big Query section is that it provides data driven feedback every 10 minutes. Through the Integration umbrella, features like Google Ads, Google Ad Manager and Search Ad 360 will benefit my company a lot. These features could help...
Post a Comment
Read more